Right information, wrong time!

I’ve been gallivanting around the east coast recently visiting customers. On the plane back home, I ended up having an interesting conversation about user experience with my seat neighbour. They had been arguing with their team lately about the idea of adding product information into their on-hold music. One part of their team wanted to use it as another method to talk to customers about their...

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Santa got his dates wrong, but that's good news for you!

It’s feature week again in CV-land and there’s one or two things I’ve been hanging out to show you! Because I have the patience of a 6 year old on Christmas day, let’s get straight into it.

 

Price slider is no longer just for price!

As of version 4.00 you can use that price slider for metadata other than price. Got products with a PSI rating? Or flow rate? How about voltage, or even weight? So...

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The machines are coming

We’ve been seeing the influx of machine intelligence for years. From things as simple as predictive text to game changers like Artificial Intelligence, the next machine age has been steadily marching across our screens for the past decade and the pace is only accelerating. But what does that mean for you? Honestly, I think nothing but good things - IF you’re willing to adapt.

 

Having an...

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Personalisation is not scary

Personalisation is one of those hot topic words that gets thrown about a lot, especially in the world of eCommerce. Honestly, it’s at the point where hearing it gives me a bit of a Hitchhiker’s Guide to the Galaxy moment. Those poor petunias.

 

©Buena Vista

 

It’s not because the concept of personalisation isn’t sound. In fact, the idea of serving content users want to see to the very users who...

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Feature Roundup: V3.96 – V3.98

Welcome to another Wednesday with Helen!

 

There have been a number of smaller features added over the last few versions that I thought deserved some time to shine, so this week we’re going with a bit of a Feature Roundup. Yeehaw!

 

© Disney/Pixar

  1. No more autoplay for banners

Most of you would probably be aware of how I feel about automatically transitioning banners (spoiler alert: I’m not a...

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Measure twice, cut once: commonly recommended additions to eCommerce

I’ve been seeing a lot of posts lately from various sources all taking about ways customers can increase conversions for their eCommerce sites. Actually… I always see these posts because I go looking for them, but still. Some have some great ideas, and some fall back on “tried and true” methods that people may  implement without fully considering the ramifications.

 

So for this week’s focus I...

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Would you leave a store without a manager?

Sounds a bit far-fetched, right? One of the primary requirements in setting up a store is having someone to manage it. The manager may not need to be in the store every second of every day, but they do need to keep an eye on what’s going on and be proactive in changing things up.

 

Some of you probably know where this is heading…

 

One of my favourite misconceptions to tackle is that creating an...

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Get ready for an early Christmas, it’s CMS upgrade time

Are you ready for an early Christmas present? Because boy, have I got a doozy for you! The elves are working full-steam tonight preparing a shiny new version of the CMS. It will be ready for you at the crack of dawn on Thursday morning. To make sure you can get the most out of all the presents we have in store I thought I'd let you in on the fun a little bit early.

 

Ready? Set. Go!

 

...

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Why create when you can automate? Introducing Flyer Creator!

It’s feature week here at Camp CV and I wanted to talk to you about something we’ve only had for a little while now. Flyer Creator!

 

@Illumination Entertainment

 

Before I launch into show and tell, I wanted to give you a little bit of background on how this came about. One of our customers, Kincrome, came to us with a problem.

 

As a B2B company, many of their customers wanted flyers to be...

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Are you focusing on the bull and forgetting the (cash) cow?

If offered the choice of $5,000 in a lump sum at the end of 6 months or $100/month indefinitely, which would you choose? How about if I told you that you could have both, but you’d need to work a little harder in the short term for it?

 

I promise I’m not about to start selling you a pyramid scheme... I’m talking about consumables.

 

When you’re focusing on budgets, it can be easy to look at...

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